House of Dereon by BEYONCE
worked with Elizabeth Walshe and her team during Beyonce's launch of
the House of Dereon at Selfridges. Her work model and ethic is nothing
short of pure excellence. Elizabeth organized our castings impeccably
and kept us on track with run of show and fittings.
services I’m pretty sure we would have fallen apart. There are no egos
to deal with, they are true professionals. An absolute pleasure to work
Radhika Hernandez - Designer
To fully produce a runway show to launch Beyonce’s clothing line in the UK at Selfridges.
The Global Nomad
We were tasked to create a 'box' using LED screens within which the audience would sit and become part of a new world. This was achieved by using innovative technology to great effect creating an emotional connection between the viewer and their environment.
Working closely with Beyonce and co designer Tina Knowles on the production, styling and casting we illustrated the idea of the 'global nomad' by depicting a multi-cultural figure representing hope, strength and leadership.